129 Diving Into Spotify And Overcast Advertising

LIBSYN PODCASTERS MEET-UP NOVEMBER 5 from 5–8 pm. Come hang out with Rob, Krystal, Dave and Elsie!

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Quick Episode Summary:

  • Intro :07
  • Audio Rockin’ Libsyn Podcast: Speak Life 2:24
  • How you can be featured by Libsyn! 6:03
  • PROMO 1: Without Warning 7:13
  • Elsie and Rob Conversation 7:37
    • All about podcaster.apple.com and marketing your podcast
    • Watch OS5 and what that is doing to your stats
    • Will podcasts be in YouTube Music or stick to Google Podcasts?
    • Pandora acquired by SiriusXM
    • The #PackMentality podcast releasing their upcoming wrestling schedule via podcast
    • PROMO 2: The Nourished Child 21:19
    • Another email from Apple, this time about authoring best practices
    • It would be great if Spotify supported unique podcast artwork
    • You can use all of the app logos on any and all of your social media promotion
    • Best practices in getting Apple to notice you and not asking all the girls to be your Valentine
    • Magnate vs magnet
    • Great tips on salvaging possible data from a dead SD card
    • Spotify playlists and podcasts?
    • Oh man, Buzzfeed killed off their podcasting team
    • Just because you didn’t know about a podcast it doesn’t mean that it wasn’t a good podcast aka not everyone will listen to your show
    • Legal concerns about reading articles on your show
    • Stitcher news via email
    • Who pays for the royalties if you play music on your show?
    • All about WW2 and WWII
    • Notes on why your voice sounds so funny to you in your ears!
    • Adding custom RSS tags to the feed? Specifically, a rel=“payments” tag #AtYourOwnRisk
    • It’s not about 100% listenership on your show, it’s about percentages of the audience that stayed listening to your show
    • Rob comes back to us with his Spotify advertising campaign data for his Today in iOS Podcast
    • Carlos also shares his numbers for his Spotify advertising campaign
    • VOICEMAIL from Justin about Overcast advertising numbers 1:05:10
    • Overcast data and analysis a la Rob for your listening pleasure
    • Lots more Overcast and Spotify advertising numbers and stats
    • PROMO 3: Renaissance Festival 1:17:12
    • Geographic stats
    • User Agent stats

Featured Podcast Promos + Audio

Thank you to Nick from MicMe for our awesome intro!


Podcasting Articles and Links mentioned by Rob and Elsie

Where is Libsyn Going? (In Real Life)


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