Podcasting Luminary: Victor Cajiao

mac podcaster victor cajiao

Being a great teacher and having the ability to clearly explain anything in a digital format is not an easy thing to do. Through his high quality podcasts Typical Mac User, Typical Shutterbug and the new RangeFinder Moment Podcast, Victor Cajio shines as he dives deep into that which he his passionate about. He has the ability to break down and distill the most complex processes so that even the newbie listener can begin to understand and dive into the community.

You need not be a Mac lover or photography lover to get something from Victor’s podcasts. He is down to earth, articulate and can make things that you have no interested in pretty darn engaging.


the typical mac user podcast

Fun, Fame or Profit? Why are you doing the show?

During the six plus years I have been podcasting, it’s been a little of each one of these. These days mostly for fun and back to the passion of why started podcasting in the first place.

What is your most memorable feedback from a listener?

Well, I don’t know if you consider this feedback, however I had a listener who started listening to my PC based show (Typical PC User) a very long time ago. She would write to me as she started learning about computers and wanted to become more and more educated.

She became a friend , a successful podcaster and now works at Libsyn. Elsie Escobar, was that listener, and I’m proud now when I see her tweet about information security and bit rates, to know that I made a difference in her ability to express her passion for Yoga and other things as well as build a career in podcasting. How cool is that?

What tools on libsyn have you found most helpful in building your brand/podcast?

typical shutterbug podcast I find the system to publish podcast a real gem. Libsyn is like an old trusted friend. Most of the time it just works. They have been supporting podcasters since the beginning and although they are not perfect, I find their service fills my needs.

Do download numbers matter matter to you? or is audience engagement key?

Sure number matter for keeping score. However I’d rather have a smaller number of people listening who are engaged and build a community together (like I do in Typical Shutterbug) than a huge number of subscribers that might never listen.

How has or has podcasting helped create opportunities for you?

the rangefinder moment podcast I believe that I’ve gotten to be a respected member of the Apple podcast community as a result of my show(s). I have been able to speak at Blogworld, and Macwolrd Expo as well. Also thanks to the support of my sponsors, I’ve made enough money to buy all my gear, and I get to review wonderful and sometimes, not so wonderful products.

What advise would you give a new podcaster so that they keep going!

Run now while you can!! In all seriousness I think that if you think you are going to get rich in podcasting , then you are likely right. You social life will be richer, your ability to change one persons life will grow, your connection with the listeners will keep you going.


Subscribe to the Typical Mac User Podcast, The Typical Shutterbug Podcast or Victor’s newest off the hook podcast, the Rangefinder Moment Podcast. This podcast appeals to all those of you with a passion for rangefinder cameras, so if that’s you, give it a listen. If you have any questions for Victor, please contact him at typicalmediagroup (at) gmail (dot) com.


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