One way to connect to your podcast is a facebook page. Facebook has a separate way for businesses, organizations, shows and brands to promote their content on facebook. Profiles are for people, pages are for everyone else.
3 reasons why you should have a Facebook page for your show:
- People are already there. Everyone is on Facebook – okay maybe not everyone – but lots of people check facebook many times a day, they might not come look at your website everyday – but if they are already on Facebook – then you should meet them there.
- The personal endorsement. Advertising is okay, but anyone who has ever spent a dollar on advertising will tell you that a personal reccomendation from a friend is always more valuable than an advertisement. When some one “likes” your show on Facebook – that “like” then shows up in their friends stream. When you “like” Libsyn (if you are on Facebook – we hope you will like out page) – that shows up in stream. “Your_name liked Libsyn”
- Sharing is easy. When you add something to your show’s Facebook page – your fans are just a click away from sharing that information with their friends. No links to copy and paste. 1 click sharing makes it easy for your fans to tell your friends about the latest episode or news about your show.
How to set up a Facebook Page:
Don’t have a Facebook Page yet? No problem – Facebook pages are free an easy to set up. Mashable has put together a great tutorial on setting up a Facebook page here.
Also check out this post from Mashable – 5 Easy Ways to Liven Up Your Facebook Stream for some more ideas on what you can share with your fans on Facebook
Already have a Facebook Page? Check out our Facebook for Podcaster Series here.